Inspired by the “cool” lifestyle of Canadian metropolises, credible in urban contexts, models and materials tested in the practice of outdoor activities are credible. An outerwear with which you can walk in nature and then sit in a cafe center feeling fit in both situations. Jackets are so much about hiking as for evenings around clubs or winter festivals. A versatility made possible by the selection of premium materials and research on patterns and fit. All this is enriched by retail attention that makes a difference to the massive products.